Florence - Charity in Medieval and Renaissance Florence

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Charity in Medieval and Renaissance Florence

Coming soon
(49 reviews)
Florence city centre, Florence, Italy
30 mins

About the tour

Our brief excursus on Charity in Florence starts at the foot of Giotto’s bell tower and proceeds through the narrow streets to the square of San Martino where the focus will be on the Confraternity of the Buonomini di San Martino (the Good Men of Saint Martin) founded in 1442 and still active to this day.

Meet bruceflorence


With English and Italian heritage, Bruce received French schooling (in NY and Rome) before going to Italian University in Florence. His passion is history in general and Florentine history in particular. After years spent in international organizations, then in the world of auctions and art publishing, he returned to Florence where he thoroughly enjoys his profession as a tour guide, leading tours in English and French, sharing his insights about the city’s history and heritage. Since 2004 he is a member of the International Council of Museums.

What to expect

Get ready for something special. We’re travelling to Florence with no passport, no plane ticket and no luggage. And yet you’ll experience all the sights, sounds and stories with just your laptop, favorite snack and an amazing content creator.

The tour will last about 30 mins and will be live-streamed by your content creator directly from Florence. Forget about slideshows or pre-recorded videos, this is a live broadcast and anything can happen!

While on the tour you’ll be able to see a full screen video of your content creator and their surroundings, interact with them and other travellers through the live chat, see where you are in the world on a map and show your appreciation with a tip.

Why are they tip-supported?

We are running these tours on a tip-supported basis to make them as accessible as possible. They are free to join, but you have the option to leave a tip during the tour.

The majority of your tip goes directly to support the channel, while the rest helps Heygo continue to build a place that brings the world closer together.

See a tour in action

How to join

Reserve your spot by selecting a time to book. Once done, you’ll be able to see your reservations on your Trips page and we’ll send you an email confirmation with a link to join the tour.

For the best viewing experience, please join on a computer using Google Chrome.

Reviews from travellers

Kathy and Graham C.

07 April 2021

Very interesting informative commentary

Lynn D.

07 April 2021

Found it very interesting - Bruce has really good knowledge to share.


07 April 2021

Nice tour

Patricia S.

07 April 2021

Bruce gave a fascinating history of Florence charities while actually featuring only 2 buildings!

Lyndsay A.

07 April 2021

So interesting just the right level of delivery I.e. not too academic but plenty of historic detail, funny and friendly. He brought the tour alive!

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